At a Glance: The Five Pillars of the CEO Cancer Gold Standard™

Risk Reduction through Lifestyle Change

#1 Tobacco Use

a. Establish and enforce tobacco-free worksite policies.
b. Ensure that health benefit plans include coverage at no cost for evidence-based tobacco treatments (counseling and medications).
c. Establish workplace-based tobacco cessation initiatives.

#2 Diet and Nutrition

a. Sustain a culture that supports healthy food choices.
b. Provide access to nutrition/weight control programs.

#3 Physical Activity

a. Sustain a culture that promotes physical activity.
b. Demonstrate commitment to eliminating barriers to active lifestyles.

Early Detection

#4 Prevention, Screening and Early Detection

a. Sustain a culture that promotes appropriate cancer-screening behaviors.
b. Ensure that health benefit plans include cancer-screening provisions that adhere to the American Cancer Society (ACS) Guidelines or the US Preventive Services Task Force (USPSTF) Guidelines.
c. Offer health benefit plans that eliminate cost as a barrier to accessing preventive/screening tests and exams, including all vaccines approved by the FDA, and recommended by the CDC, for the prevention of cancer.

Quality Care

#5 Access to Quality Treatment and Clinical Trials

a. Provide education and promotion of cancer clinical trials.
b. Offer health benefit plans that eliminate cost as a barrier to accessing cancer clinical trials.
c. Ensure that health benefit plans provide access to cancer care at Commission on Cancer-approved facilities and/or NCI-approved cancer centers.

GOLD STANDARD FOCUS

Read Dr. Leonard Berry’s powerful remarks to the CEO Roundtable on Cancer, September 11, 2009, Philadelphia, PA.
Employers of Choice Attacking Cancer


Learn how CEOs are making a difference in the lives of their employees by implementing the CEO Cancer Gold Standard.  Listen to what employees are saying about the Gold Standard in Their Own Voices.


Brochure.pngLearn much more about the Gold Standard by reading The Evidence and The Benefits to Your Organization. 

Did You Know?

Secondhand smoke (SHS) contains numerous human carcinogens for which there is no safe level of exposure.